The BBC wanted to launch their new Red Button+ service in time for Wimbledon
With over three million viewers ready to tune in, we pulled together an agile team to develop a new identity, launch materials and brand guidelines in time for the BBC’s product team to put into play.
"The speed at which the team got under the skin of the opportunities and constraints was extremely helpful.
Evergreen brought the design finesse and craft that we needed in the final piece, along with very clear communication that was required within the short deadline."
Creative Director, BBC Red Button
Deliverables:
— Brand consultancy and development
— Brand guidelines
